BizTimesMedia – Innovations: Barcodes could provide new life for print

BizTimesMedia – Innovations: Barcodes could provide new life for print

By Alysha Schertz with BizTimesMedia. To view the article in BizTimesMedia, CLICK HERE.

The internet and other advancements in digital technology have posed major challenges to traditional print media and print advertising.

However, now new technology associated with digital barcode readers on mobile phones could provide a way for print media to connect readers to digital content, expanding the value of the printed product. (more…)