Tweet Many companies have jumped on the opportunity to promote their brand through offering customizable holiday cards to send electronically. They create fun opportunities for people to send personalized messages, while at the same time spreading awareness.

Tweet There are a lot of creative elements that go into a strategic social media engagement plan. The creativity behind a successful campaign draws my attention to a particular brand and it is what I enjoy most about social media. Without creativity, it is not possible to reach an audience. The representation of your brand must be cohesive, aesthetically pleasing [...]

Tweet Brian and I were in Chicago for Labor Day weekend celebrating our 1 year anniversary. We had a lot of activities on the weekend agenda, but one of them didn’t include the surprise we would find in the downtown Chicago parking garage.