Tweet July 1, 2010 – Student Branding Society. 7 p.m. EST Where: Full Sail University, Wimba IMBS_ICB Virtual Classroom – By: Ashley Belanger Have you ever thought of your own name being a brand name? Although it may not be spelled out on the back of jeans or emblazoned on a NASCAR racer, personal branding allows you to control how [...]

Tweet By Alysha Schertz with BizTimesMedia. To view the article in BizTimesMedia, CLICK HERE. The internet and other advancements in digital technology have posed major challenges to traditional print media and print advertising. However, now new technology associated with digital barcode readers on mobile phones could provide a way for print media to connect readers to digital content, expanding the [...]